OLYMPISM FOR WOMEN AND FUTURISTIC VISION TO MAKE IT MORE EDUCATIONAL

Abstract

Responding to a call to action from the International Olympic Committee (IOC), the
Ambassadors found creative ways to engage with their communities through projects on the ground, by collaborating with their National Olympic Committees (NOCs), or via social media. The young role models joined the IOC, the United Nations (UN) and a number of other organisations in raising awareness of sport’s universality and positive impacts. Under the banner od ‘Olympism in action’,sports demonstrations, educational, developmental and peacebuilding projects are showcased to show the positive social impact of sport at all levels for the well-being of individuals and communities. Conferences and seminars were also organized under various sections of ‘Olympism in action’. With the help of some inspirational Olympians, the IOC ran an awareness-raising campaign on the ability of sport to help build a better world. Through social media and digital platforms, such as www.olympic.org/idsdp, millions of people
watched, read, and communicated about the power of sport to inspire and unite regardless of differences, to create “superheroes”, or to tackle biases and empower women and girls.