ROY, H. EFFECT OF GREEN MARKETING ON CONSUMER BEHAVIOUR – A STUDY WITH PARTICULAR REFERENCE TO WEST BENGAL (INDIA). International Journal of Behavioral Social and Movement Sciences, [S. l.], v. 2, n. 1, p. 44–55, 2013. Disponível em: https://ijobsms.org/index.php/ijobsms/article/view/86. Acesso em: 23 feb. 2025.